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Emotional Impact, Isn’t That What We All Want?

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Higher Ed

Emotional Impact, Isn’t That What We All Want?

Wine Without Walls was the new wine award I was asked to chair for Vinitaly. Okay, I said. No scores. Let’s judge the wines on intangibles. I was hoping that a discussion would start about what really deserves our attention. Starting with the necessity for organic viticulture and no additive winemaking I came up with these criteria:

Emotional Impact


Evolution in the Glass





Sense of Place